Primary Research

Summary

Who returned the surveys?

• 90% Female
• 76% Married
• 75% Between the ages of 36 - 50
• 77% Have at least a bachelor's degree
• 74% Have household incomes greater than $50,000
• 23% Have a biological child
• 0% Were adopted themselves
• 71% Are currently considering adoption
• 58% Have adopted before
• 42% Were between the ages of 36 and 50 when they adopted their first child
• 38% Are looking to adopt a child between the ages of 5 and 11
• 52% Had heard of Kidsave before our survey

What do they think?

• 73% Agree it is harder to raise an older adopted child
• 78% Disagree that U.S. citizens should try to adopt domestically before adopting abroad
• 63% Agree that the international adoption process is faster than adopting domestically
• 61% Say it is easier
• 64% Would be more willing to adopt an older child if they could get to know him/her first
• 80% Have fears that if they adopted domestically, the birthmother would one day want the child back What media do they use?
• 76% Read a newspaper last week.
• 66% Watch two hours or less of TV per day
• 63% Listen to at least one hour of radio each day.
• 49% Spend more than eight hours on the Internet each week

Charts